Swiggy and Zomato ads break-even calculator

Type in what the ads cost, the sales they brought and what a rupee of sales leaves you, to see whether the campaign paid for itself.

Sales plus the discount you funded, as the business-metrics report states them.

After platform fees, offers and the food itself.

Ads depth
27.0%
Return on ad spend
4.5×
Break-even return
4.0×
Left after the ads are paid for
₹1,500

How it is worked out

Break-even return on ad spend = 1 ÷ what a rupee of sales leaves after platform fees, offers and food.

Read the guide: Do your Swiggy and Zomato ads pay for themselves? How to read the numbers →

Your real numbers, from your own file

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